Our Company

Company Overview

Midnight 30 LLC (Idea Jab™) of Overland Park, Kansas, is a private enterprise that’s ‘all-in’ to re-imagine and reinvigorate entrepreneurship education.

We spend our time relentlessly inventing, developing and realizing the next generation of ultramodern entrepreneurship-education products and services, but only those (a) that have tremendous scalability, (b) can greatly benefit and will work flawlessly with, a large number of partner organizations and (c) are genuinely all-new and created completely in-house.

Idea Jab serves everyone who engages in the creative process, can be benefited by improved innovative thinking and/or has a desire to establish/develop their entrepreneurial thought processes.

Entrepreneurship Education

Entrepreneurship education is still in its infancy, leaving much to be discovered.

But a young person’s passion for entrepreneurship isn’t born out of a 50+ year old seasoned veteran speaking to her class, because she can’t relate.

Nor is it born from a research project or PowerPoint, because she’s already been conditioned to associate those things with school.

While valuable in their own light, more of the same will only create more of the same.

So when we were asked to host our first Game Storm with over 100 students in the ISD we made sure it was anything but more of the same.

From the 14 ft. tall inflatable lighting decorations we had custom made in China to the ‘Disney Land’ inspired special effects we can confidently say that our student experiences have had NO COMPETITION since day one.

How We See It

We believe the first condition necessary for entrepreneurship is simply an interest in entrepreneurship, which is precisely & entirely what we set out to provide.

Our Game Storm events are the epitome of gamified & project-based learning through which students not only learn the fundamentals, but learn to wholeheartedly value their own ideas, resulting in a newfound interest in entrepreneurship.

Our partnership with the Independence School District not only enabled us to validate the Game Storm experience itself, but showcased it’s potential to level the playing field like never before.

Like high school athletics and debate clubs, our Game Storms provide a level playing field of competition for all who participate, but for the first time does so in the name of entrepreneurship education.